Super Bowl Sunday turned out to be beneficial for more than just football and its fans. A number of charities organized fundraising events that used the Super Bowl as the primary hook. This is the focus of this top-notch video produced by Nonprofit Times. The celebrity musician Prince held a concert in downtown Dallas that benefited the Michael-Goss Foundation. Tickets reportedly started at $1,500. Prince performed at the Super Bowl half-time show three 3 years ago.
In the state of Texas 1,000 people attended an event called 'The Best Party In Texas' which was organized to benefit a variety of local and national charitable organizations. The event was sponsored by the Feliciano Foundation. It is more important than ever for nonprofits to utilize creative fundraising strategies as the impact of the current economic downturn continues to be felt around the country, and indeed, around the world.