Thursday, June 13, 2013

Webinar: Catching the Attention of the Smartphone Generation

UPDATE: Missed this webinar? You can view the event in its entirety by clicking here.

Should your organization really care about (and value) a Like, a Tweet, or a share? It may not seem like much right now, but these activities could be worth a fortune in the future.

In partnership with Avectra, The NonProfit Times is pleased to present a free webinar -- "Catching the Attention of the Smartphone Generation" -- on the value of social giving on June 6 at 2:00 p.m. EST. John F. Clese of Avectra, along with Dennis Chyba, president and founder of Adcieo, and Brittany Flower, communications and marketing manager at Susan G. Komen's Maryland affiliate, will discuss how your organization can reach the Millenial generation. Although they aren't in their prime donation years, it doesn't mean they aren't supporting your organization.

Here is some of the things you will learn from this webinar:

  • Why your organization's future depends on engaging the next generation of donors known as the Millenials -- a group larger than the influential baby boomers. 
  • Strategies to engage Millenials and attract them to your cause. 
  • How micro-project fundraising and crowd-contributing are ready-made for the way this generation likes to engage and participate. 
  • A case study on how to run a successful peer-to-peer fundraising campaign and leverage peer networks in the new digital giving landscape.
Register today so you can get your organization on the right track for the future.

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