Friday, February 24, 2012

Nonprofits Want Talent, Not Cash

When leaders from the President's Council on Service and Civic Participation convened nonprofits involved in the 2008 Summit on Corporate Volunteersism, they had one question: What resources do you need to continue to build sustainability?  Their answer was not more money, it was more talent.

The Washington Post published an article today by Jean Case, CEO of the Case Foundation, in which she discussed the nonprofit sector's need for more talent in strategic areas of importance.  On the other side, businesses are having trouble retaining their talent and differentiating their products and services in order to stay competitive.  These two needs have led to the expansion of pro bono work, which is when businesses allow their employees to volunteer for nonprofits in need.

Businesses of any size can let their employees do pro bono work, but large corporations have led the way.  Companies like Deloitte, IBM, and Morgan Stanley have already provided more than $300 million worth of volunteer time to their employees.  This is not to say smaller companies are not doing their part.  In fact, Case wrote that these companies are starting to increase skills-based volunteering in their communities.  She cites the Omaha-based Nebraska Global, a software investment fund, which has seen its 51 employees volunteer over 4,500 hours to local nonprofits like the Boys & Girls Club of Lincoln.  The company also plans to lead a campaign to recruit 100 Nebraska business to start their own pro bono programs.

Has your organization been the recipient of any pro bono volunteers from local businesses?  We'd like to hear any stories you have.  Meanwhile, you can read the full story on this topic in The Washington Post.

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