Philadelphia Eagles Quarterback Michael Vick is enjoying a career resurgence in the city of brotherly love. He led the Eagles to the playoffs last season, and was rewarded with a 10-year, $100 million contract extension this off season. But it wasn't all fun and games for Vick. He first signed with the Eagles after he was released from prison on dogfighting convictions two years ago, a signing that caused a huge stir in the sports and animal rights worlds. Days after his sentencing in July of 2007, the Humane Society of the U.S. (HSUS) launched a campaign to send e-mails to the NFL Commissioner's office. If it was ever possible for a campaign to be considered too successful, this was it.
More than 275,000 e-mails were sent through HSUS's website, causing the site to experience major outages. To put the use into perspective, the website experienced five times its normal volume on July 19th, and six time the normal volume on the 20th. The NonProfit Times wrote an article about these outages in September 2007. Here's an excerpt from that piece:
The charity's technology provider made some initial fixes within the existing framework before moving an additional server to boost capacity, Handy said. "We also sent emails to advocates in our file in smaller chunks, so email wouldn't go to a large number of people at the same time. We spread demand out over a larger time window. That seemed to have worked," he said.
"The real issue was the fact that we had emailed a pretty good size of our file at the same time," Handy said. "The issue was in the news, with public outrage, a much higher percentage of people wanted to take issue. People on our file then told family and friends to do the same."
It's hard to anticipate, "but you need be ready to handle any kind of crisis," Handy added. "We are the leading organization on animal fighting abuse. We need to be ready to respond...but it's hard to pay for that capacity you need" every year or two.
"The demand goes from ordinary to extraordinary overnight. It speaks to the need of having systems in place, and excess capacity with your technology partner to handle anything," Handy said.
Though the outages were unfortunate for the organization, the increased traffic led to increased donations. There was certainly no complaints on that front. If you want to read the full article, please go to our website.
Showing posts with label Michael Vick. Show all posts
Showing posts with label Michael Vick. Show all posts
Friday, September 23, 2011
Monday, January 17, 2011
Pacelle Talks To Nonprofit Times About Michael Vick And The Humane Society
Michael Vick, the quarterback of the Philadelphia Eagles has been all over the news recently in the wake of his time spent in federal prison because of organizing a dog fighting ring. The CEO of The Humane Society, Wayne Pacelle has been the object of a great deal of criticism because of statements he has made that suggest that Vick could be a responsible and proper pet or dog owner after a suitable period of probation and the necessary change in attitude and behavior towards animals. This is the subject of this highly informative video in which Pacelle volunteers his time in an exclusive interview with Nonprofit Times. In this interview, Pacelle responds to, among other things, calls from the Center for Consumer Freedom (CCF) for his resignation.
In a recent publication of the New York Times, the CCF took out a full-page advertisement calling for the resignation of Pacelle when the Eagles were in New Jersey for a game against the Giants. Pacelle is not rolling over and playing dead, and is undeterred by the various accusations being leveled against him. According to Pacelle, his interaction with Vick have revealed a man who is deeply remorseful with regard to the cruelty he has exercised against animals, and who is determined to be involved in work that raises awareness about the importance of treating animals with proper care.
In his interview with The Nonprofit Times, Pacelle stated that he does not entertain these calls for his resignation. He mentioned the fact that the Humane Society faces a consistent barrage of attacks from funded groups, including the CCF, who is determined to undermine the work they are committed to against various animal exploitation industries in America. According to Pacelle, organizations like CCF are nothing more than a front for those who have an agenda of attacking legitimate advocacy groups. Be sure to take a look at this interesting video, and hear the story straight from the source.
In a recent publication of the New York Times, the CCF took out a full-page advertisement calling for the resignation of Pacelle when the Eagles were in New Jersey for a game against the Giants. Pacelle is not rolling over and playing dead, and is undeterred by the various accusations being leveled against him. According to Pacelle, his interaction with Vick have revealed a man who is deeply remorseful with regard to the cruelty he has exercised against animals, and who is determined to be involved in work that raises awareness about the importance of treating animals with proper care.
In his interview with The Nonprofit Times, Pacelle stated that he does not entertain these calls for his resignation. He mentioned the fact that the Humane Society faces a consistent barrage of attacks from funded groups, including the CCF, who is determined to undermine the work they are committed to against various animal exploitation industries in America. According to Pacelle, organizations like CCF are nothing more than a front for those who have an agenda of attacking legitimate advocacy groups. Be sure to take a look at this interesting video, and hear the story straight from the source.
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